to the home of
Nature and Sea
Horta do Roxo
web & mobile, marketing & advertising
the on-line shelter in times of lockdown
For more than 20 years, Badoca Safari Park has been winning over all families looking for a differentiating and special animal contact experience. The park is already a reference for its natural environment together with the care and dedication of the team to the animals.
The pandemic didn't leave the park scatheless. The lockdown coincided with its opening season, forcing the team to postpone reopening and rethinking the park's numerous maintenance and survival strategies, even needing partner support to keep their commitment alive.
For this challenge, we have ensured some updates on the website and the introduction of an e-commerce solution for buying tickets on-line. We have improved certain aspects of SEO and integrated a social media management strategy with a strong focus on conversion at the time the park is reopened.
These are some of the results that make us feel radiant as we are hand-in-hand with Badoca Safari Park:
The pandemic continues to challenge Badoca Safari Park in the most demanding ways, but the resistance of the park staff as well as the collaboration of all partners, makes the park a case of resilience to the pandemic that we have the privilege of witnessing and supporting.
Learn more at: badoca.com